I met with a potential client this week who has a great startup (in stealth mode, so I’m not going to mention details here ; )). During our conversation the topic of taglines came up. My new friend has a tagline for ...
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Do you have a mobile iPhone or Android app for your biz? If so, this video from the Pivot Conference is a must-see.
Highlights: What To Look At When Talking About Social Mobile Apps:
The most important question to ask when talking about apps ...
I’ve been in Rio de Janeiro, Brazil for the last couple of months, and all over the city there are ads announcing the upcoming release of Rio – The Movie, an animated family film about the story of a domesticated macaw named ...
I know I am not alone when I say that it can be challenging to keep up-to-date with all the latest research, trends, blogs, and data emanating from our big wide world of social media marketing. That’s why today I want to ...
read moreYes, I am one of the 30 million people in the world who has downloaded either the free or paid version of the Angry Birds iPhone app. It’s a simple, funny game that makes me laugh, so when I want to take ...
read moreIn a previous post, “How To Get Your iPhone App Discovered?”, I mentioned a number of great insights gained when I joined the Appolicious team at AppNation. The event, a first of its kind, global conference focused on the monetization of the ...
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Over the past several months we’ve seen a number of viral videos spread like wildfire around the web that have directly or not-so-directly featured product placements of well-known brands. Lady Gaga’s recent “Telephone” music video, for example, featured appearances by over nine ...
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In San Francisco last week, I had the opportunity to attend Social Media: The Marketing Summit. This two-day event focused on how companies can incorporate social media into online marketing efforts to engage customers, build brand awareness, and drive product sales. ...
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At a recent Girls in Tech event a couple of weeks ago, Charlene Li, VP of Forrester Research talked about the new book she co-authored with Josh Bernoff, “Groundswell: winning in a world transformed by social technologies“. I highly recommend “Groundswell”: it ...
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