• Social Media Marketing

    How can blogs, social networks like Facebook, Twitter, LinkedIn, and Google+, and video platforms like YouTube boost your business?
    With over 800 million active users, Facebook is one of the best ways for small business owners to promote their business online, ...
  • Facebook Landing Tabs

    Are You Converting Your Facebook Fans To Leads & Customers? Did you know that creating a custom Facebook landing tab can help you turn 72% of your visitors into fans? Awesome, right?! At the same time, studies also show that 96% ...
  • WordPress Websites

    Do you need a website for your business or nonprofit organization or an update to your existing site? If you have an existing site, is it search engine friendly and set up with features for the social web? Do you have ...

Blog

  • iStrategy Global Digital Conference SF: Social Trends of the Week from Randi Zuckerberg

    Posted February 1st, 2012 by katrinah with No Comments

    This week I attended the iStrategy Global Digital Media Conference in San Francisco. Randi Zuckerberg gave the closing keynote on “10 Social Trends of the Week”. The presentation was one of my favorites. I thought I would share my notes:
    10 Social Trends of the Week 1) The Sharing Economy Social sharing is a new trend responsible for the success of startups that give people the ability to share spaces, college books, cars and more. ...

  • Why Use WordPress To Power Your Website?

    Posted January 27th, 2012 by katrinah with No Comments

    Are you looking to create a new website or upgrade your existing (non-WordPress) site?
    If so, I recommend using WordPress, the open-source web software you can use to create a beautiful website and/or blog. If you are new to WordPress, consider the following 7 reasons why WordPress is a great platform to power your website.
    You can update your website. This is one of the best reasons to use WordPress – you can update your ...

  • How To Rank Higher In Google? On-Page Optimization.

    Posted January 26th, 2012 by katrinah with No Comments

    In my previous post, “7 Ways To Get Inbound Links & Rank Higher in Google”, I shared a number of ways to increase inbound links to your website to boost your site’s “authority” and ranking in Google search results.
    Inbound links give your site the “authority” it needs to rank higher in Google search — but you also need the right keywords on your pages so that Google considers your site relevant to ...

  • Sōsh: A Social Way To Find Things To Do In Your City

    Posted January 25th, 2012 by katrinah with 2 Comments

    Hi there! Just a quick post on a cool new startup I found out about today: Sōsh, a San Francisco based startup that gives members a way to discover and share new activities happening in their city.
    There’s a great article about Sōsh on Techcrunch if you’re interested in learning more.
    I found out about this site via a Facebook ad. So, if you have a new business and are looking to get the ...

  • 7 Ways To Get Inbound Links & Rank Higher In Google

    Posted January 24th, 2012 by katrinah with No Comments

    You want your site to rank higher in Google search results, right? Of course, you do — we all do! Ranking high in Google search means more leads, more potential customers, more opportunities, greater exposure, and most likely, much more success.
    So — how do you rank higher?
    Google doesn’t tell us exactly how they rank sites, but we do know that it comes down to two things: Authority and Relevance.
    First, let’s talk about authority:
    Authority Authority ...

Testimonials

  • “Katrina is wonderful to work with and has deep domain expertise in social media & digital strategy. She helped blissmo kick off our social media efforts by setting us up with and optimizing our Twitter & Facebook presences, focusing us on key metrics. She then took things further by putting together a great video piece on blissmo we use today. Katrina still sends along great suggestions on how we can improve our social media strategy, which is partially due to her generous and positive nature, and partly due to her desire to see those who she works with succeed. Thanks Katrina!”

    Sundeep Ahuja, Founder, Blissmo

  • “Katrina and I worked together on several video projects – documenting the first technology barcamp in Swaziland, and as videographers for the Social Capital Markets ’09 conference in San Francisco. Katrina combines passion for her subjects with advanced shooting, interviewing, and editing skills to create great stories that transmit the message of organizations and businesses in an emotionally engaging way. Katrina is always learning the latest new media skills. I have had great fun creatively collaborating with Katrina, she a font of creative ideas and she approaches execution of her ideas with a business/MBA mind.”

    Shara Karasic, Social Media Manager, Business.com

  • “The website looks amazing!! The design looks great and my team is really impressed. Thank you, I love it!”

    Jennifer Sly, Executive Director/Founder, YouthAssets

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